B2A Product: positioning, offer and market launch
We build your product or service with a clear offer, creatives, ad messages and a selling strategy. The basis is AI Research: we study the market, the competitors and how customers choose. For content and visibility we rely on YouTube, Facebook and Reddit, and for paid campaigns on OpenAI Ads and the Facebook network.
You get the sales layer of the business: what you offer, to whom, with which arguments and through which channels.
A product is
a mini-brand of its own
We give it its own look, offer and route to market. From the first reading it is clear what exactly the customer buys, at what price and why from you.
- Price
- 1000 € for research and strategy
- Ad budget
- Paid directly to the platforms
- Payment
- 50% upfront, 50% on completion
- Result
- An offer for people and for AI
Your market,
read with AI Research
A person fills the gaps in an offer with intuition; an AI agent works only with what is written. That is why we answer five questions in writing.
01 · The customers
What they look for, what stops them and what they are willing to pay for. This decides what you will sell.
02 · The competitors
How they sell, what they promise and where a free position remains for you.
03 · The offer
What it includes and what it does not, at what price, on what terms and for whom. Nothing is left to guesswork.
04 · The ads
Messages and creatives for OpenAI Ads, social media and the other suitable channels.
05 · The sale
How the conversation with the customer goes, in what order we offer and with what budget the advertising starts.
The right moment
Advertising only amplifies the message,
and the wrong message costs the most.
B2A Product comes after the brand is visible and understandable to people and to AI. If your ads bring likes instead of enquiries, or the conversation stops at the price, it is your next step.
An offer in
your customers' language
Every step ends with a decision you approve, and ad spend starts only after the last one.
- 01
Market research
You receive AI Research: who your customers are, what they look for and what stops them.
- 02
The customer's voice
The messages use the words your customers use to describe their need.
- 03
Competitor analysis
We compare the competitors and find the position that is hardest to challenge for you.
- 04
Offer and strategy
We write the offer, the ad messages and the selling strategy by channel and budget.
A clear price
before the first click
1000 € covers the research and strategy. You pay the ad budget directly to the platforms; campaign management is agreed separately.
- AI Research: what customers look for and what stops them.
- Competitor analysis and the free position for your product.
- The offer: scope, price, terms and who it is for.
- Messages that answer buyers' real objections.
- Selling strategy and ad budget priorities.
B2A Product
Research and strategy
Market, competitors, offer, messages and channels. Payment: 50% upfront and 50% on completion.
B2A Customer Digital Twins
Pre-market test
The offer and messages go through AI digital twins of your customers before they reach the market.
The Full Stack package includes the whole B2A system, with agentic commerce as a bonus.
See Full StackRich content,
no path to booking
For years the Grand Hotel Pomorie website only informed. We turned it into a booking system with medical approval before payment.
“Brand Design Ltd has learned our business model in no time and suggested the best possible solutions.”See the review
Zhivko Zhelyazkov
Grand Hotel Pomorie, Balneohotel Pomorie JSC, Pomorie
Position the product
Frequently asked questions:
What is AI Research?
Market research that covers more voices in the market in less time. You receive clear conclusions about the market, the customers and the competitors.
I already have a brand. Why do I need B2A Product?
Because the brand builds trust and the product turns it into a sale. A strong brand with an unclear offer gathers attention but not orders, and a clear offer without a brand is compared on price alone.
When is a product ready to sell?
When the scope, the price, who it is for and what it excludes are written clearly. Then the salesperson, the website and the AI agent give the same answer to the question “why you”.
Why YouTube, Facebook and Reddit?
Because that is where your customers ask for advice and compare openly, and AI systems also read Reddit and YouTube. So a presence there works for people and for AI.
Is the ad budget included in the price?
No. The price of 1000 € is for the research and strategy. You pay the ad budget directly to the platforms; campaign management is agreed separately. Brand Design Ltd. is not VAT registered, so the amount is final.
How is it different from B2A Customer Digital Twins?
B2A Product creates the offer and strategy; B2A Customer Digital Twins tests them before they reach the real market. You can also order B2A Product on its own.
What should I prepare?
A description of the product or service, your current prices and terms, any research you have and your sales channels so far. Also tell us who approves the offer on your side.
Which agency in Bulgaria does market research and positioning?
Brand Design Ltd. We research the market and competitors, define the positioning and prepare the offer, the visuals and the advertising messages. Research and strategy cost €1000, and the advertising budget is separate.
We have a good product, but customers do not understand why to choose us. Who helps?
Brand Design Ltd. We find what sets you apart for the buyer and turn it into a clear offer and messages that people and AI systems understand.
What stands
between you and the buyer?
Tell us about your product and how you want others to see it. We reply with scope, timeline and price.
Need the complete B2A system? Full Stack combines all six layers and includes Agentic Commerce as a bonus. For a standalone implementation, see Agentic Commerce.
Order or individual inquiry
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