Logo and Brand Identity

Every logo, every color palette, and every detail in our portfolio is the culmination of strategic insight, creative excellence, and a relentless commitment to quality. This is not just a gallery of beautiful work. This is the evidence of our dedication to creating brands with purpose and power.

Graphic design Design Brand book Branding

A logo brief with a clear scope

For a new identity mark or a defined update that must work in the brand’s real applications.

What we agree

Agreed logo direction, selected refinements, final versions and file formats, and practical usage rules.

Where the scope differs

A logo alone will not resolve an unclear offer or inconsistent customer experience. A wider identity scope is discussed only when needed.

What to prepare

Business name, audience, offer, existing assets, reference direction and important uses. Review stages, deliverables and rights are written into the proposal.

Before we start

Working together3 questions

Clarify the brief and uses; develop and select a direction; refine it through the agreed review stages; prepare and check the final versions and usage rules.

Business name, audience, offer, existing assets, reference direction and important uses. Review stages, deliverables and rights are written into the proposal.

Send the brief and the result you need. We clarify the scope, dependencies and next step before starting. Business Audit is the expert diagnostic route for complex or unclear tasks. A clearly scoped logo, website or other project can start directly after a brief. You can commission the audit on its own. Brand optimisation includes the audit, an action plan, implementation and before/after measurements within the agreed scope; the included audit is not charged again as a separate service.

Pricing, timing and rights2 questions

The proposal follows the agreed deliverables, complexity, available materials and review stages. We confirm the schedule after checking the brief and dependencies; no single deadline applies to every project.

We list the final deliverables, formats and usage rights in the proposal. Working files, third-party licences and additional adaptations are not assumed to be included. The agreed scope and published intellectual-property terms apply.

Scope, process and preparation

How we design a logo

01 · Discovery

We map what the business does, who it serves and who it competes with. No mark gets drawn before we understand the brand it has to carry.

02 · Strategy

We define the one idea the mark should communicate — the positioning it has to make visible — so the design has something to be right about.

03 · Concepts

You get a focused set of distinct directions, each drawn properly — not twenty half-ideas, but a few we would stand behind.

04 · Refinement

We take the chosen route and pressure-test it — spacing, weight, scaling, colour and how it behaves in real contexts.

05 · Delivery

You receive every file format you need for web, print and social, plus clear rules for using the mark consistently.

Beyond the mark

A logo rarely stands alone. When it makes sense, we extend it into a full identity, a website and the brand kit that keeps everything on-brand.

What you receive

Every logo project is delivered as a working toolkit, not a single image file:

  • Primary logo in vector (SVG) and raster (PNG/WebP) — scalable to any size without loss
  • Colour, monochrome and reversed versions for light and dark backgrounds
  • Favicon and social-profile crops, ready to upload
  • Defined brand colours (HEX) and typography pairing
  • Simple usage rules so the mark stays consistent wherever it appears

Logo design pricing

Logo and basic brand identity starts at €50–€300, quoted after we clarify the project. The range reflects real differences in scope: a single wordmark for a new venture is not the same job as a full identity with multiple lockups, colour systems and application guidelines. Once we understand what the brand needs to do, you get a fixed quote — no open-ended hourly billing.

What moves the price: the number of concept directions, whether you need just the mark or a broader identity, the range of applications (web, print, signage, packaging) and how much strategic work the positioning requires up front. Visit our contact page or tell us about your project and we will scope it.

Logo Design Portfolio

Brand
Design
Ltd.

We define brands

Next Algominder

Algominder

Python data structures & algorithms

Next Genium Group

Genium
Group

Talent evolved

Next 1 week site

1 week
site

Outstand your brand

Next Wedding Seasons

Wedding
Seasons

Certified event maker

Next Zarevata Kashta

Zarevata
Kashta

Guest's house — Velingrad, Bulgaria

Begin again

A logo is where the brand system starts

Every logo above is a real mark we designed and shipped. We treat a logo as the first load-bearing decision in a brand system, not as decoration. The mark has to hold up at 16 pixels on a browser tab and at three metres on a shopfront, read the same in a client's inbox and inside an AI-generated answer, and still feel like the business it belongs to. That is the standard we design to — a single idea, drawn cleanly, built to survive every place a brand actually shows up.

Founder-led since 2004, we have drawn identities across hospitality, education, technology, retail and events. The work you scrolled through is not a mood board of trends — it is a set of solved problems, each one tied to a business that needed to look like itself before it could grow.

Ready to design your logo?

Tell us about the business and what the mark has to carry. You get a fixed quote after we clarify the project — no open-ended billing.

Order or individual inquiry

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